OVO and Oracle Red Bull Racing are continuing their crossover between motorsport and streetwear with the release of a new capsule collection, further extending a collaboration that has steadily carved out its own niche between premium fashion and racing culture. Launching on May 22, the latest drop reinforces the ongoing relationship between Drake’s lifestyle label and the Formula 1 powerhouse, refining the visual language established in previous releases rather than radically reinventing it.

PUMA is expanding the intersection between sport, fashion, and cultural storytelling through a new collaboration with designer Salehe Bembury, unveiling a travel-focused collection created for the 11 national football teams the brand will outfit during this summer’s major international tournament.

adidas Originals is renewing its collaboration with Avavav for Spring / Summer 2026, continuing a partnership that has become known for its playful distortion of sportswear conventions. Under the creative direction of Beate Karlsson, the latest collection once again challenges the familiar codes of athletic dressing, filtering them through a more exaggerated, fashion-conscious lens that explores performance, femininity, and theatrical form.

Blank Street is stepping into the increasingly blurred space between lifestyle branding and fashion with the release of “The Sleeve,” an accessory that transforms the everyday coffee cup into something unexpectedly style-conscious. Equal parts novelty object and functional design gesture, the launch taps directly into a culture where what you carry can be just as visually coded as what you wear.